Q. What is the Small Business Sprint (SBS)?
A. One-hour-a-week system that turns a local business’s existing attention (social, email, website visitors) into booked appointments—no ads, no coupons, no complicated funnels. Marketers can sell/deliver it; owners can run it themselves.
Q. Who is this for—marketers or owners?
A. Both. If you’re a marketer (or just starting a side hustle), it’s a plug-and-play offer clients say yes to. If you own a local business, it’s a clean DIY plan with an optional done-for-you install.
Q. Do we need to run ads?
A. No. You start with the audience you/your client already have. Ads are optional later.
Q. How much time does it take each week?
A. About one hour: publish short messages, update a simple spreadsheet, and make same-day callbacks (or texts) using the script provided.
Q. What exactly do I get?
A. Command-center set of Google Docs, copy-ready social posts, copy-ready emails, a two-step inquiry form, phone/text scripts, a simple tracker, copy-ready outreach examples, and a Readiness Checklist.
Q. I’m totally new. Will this still work for me?
A. Yes! This system is plug-and-play. Even if you’ve never sold anything online, you’ll have done-for-you posts, scripts, and a checklist. All you do is copy, paste, and follow the steps.
Q. I’m already a marketer—how do I use it?
A. Position it as your “fast-win” offer. Launch quickly, show activity and bookings, then leverage the results as case studies for easy sales.
Q. Which industries does it work for?
A. Any local service: med spa, dental, roofing, gym, salon, electrician, landscaping, tattoo, coaching, home services, etc. If a local business sells a product and/or service, this strategy will work!
Q. What tools do I need?
A. Whatever calendar/customer relationship management system (CRM) you already use is fine (Calendly, Google Calendar, industry CRMs). The templates work anywhere.
Q. How soon can results show up?
A. Often within the first week because you’re tapping warm attention. Results depend on audience size, follow-up speed, and implementing this strategy as intended.
Q. Does this rely on discounts or coupons?
A. No. Messaging is clarity-first and no-gimmick. This is a huge selling point since local business are tired of marketers having them discount their products/services.
Q. How do we track success?
A. One-page sheet that shows inquiries → booked → closed deals. (Included!)
Q. Can agencies reuse this for multiple clients?
A. Absolutely. Duplicate the command center, swap the niche details, and launch.
Q. Any long contracts or heavy setup for clients?
A. No long commitments. Setup is fast; most users can launch their first sprint this week.